Ford Service Bulletin of August 1932, "The B-12405 Spark Plug used on the Improved 4-Cylinder Engine, and for service requirements on the "A" engine, is what is commonly designated as a moderately hot plug, and is exactly suited to the requirements of the Ford 4-Cylinder Engines which are of medium compression and comparatively cold running. Such an engine requires this type plug to prevent the plugs from fouling."
That's a big run-on sentence! I went through my library and the Big Orange Book of 1948, and the Big Green Book of 1950 indicate that the service plug for the Models "A" & "B" engines eventually became the 18-12405 which was the 1932 V8 plug. So I can see a trail that indicates:
A-12405 Spark Plug is a Champion 3X;
B-12405 was A-12405, so the Model "B" engine used the Champion 3X;
Somewhere along the way, the post WW2 spark plug for the Models "A" & "B" became the 18-12405. What brand & number is the 18-12405, and where is the answer documented?
Ironically, there is a caution in the 1932 service bulletin not to use the 18-12405 V8 Spark Plug in the 4-cylinder engines because the V8 plug is too cold and it will foul.